The atheist activist community has begun the new year on the wrong foot. First, the atheist conference designed to unite the warring factions got into a fight over the conference, causing it to be cancelled. Then, Steven Pinker, who has always been somewhat under the radar with his New Atheism, has become to subject of a smear campaign led by various social justice atheists like PZ Myers.
What you might have overlooked is that the Friendly Atheist published a new atheist book entitled Queer Atheist back on December 17, 2017. The author is Camille Beredjick and it was edited by Hemant Mehta and published by the Friendly Atheist Press. Well, it looks like another book flop. Even though the book has been out less than a month, and Mehta has extensively promoted it, at the time of this writing, it has an Amazon sales ranking of 149,000.
What does that mean? According to this analysis:
A single sale will cause any book to jump to a sales rank of approximately 130,000. Maybe 70,000, maybe 150,000. Two sales in a day will bring it up to around 30,000. The actual rank can be on either end of these estimates, depending on how many other books have sold that day on Amazon.
None of what I publish sells well enough for me to be able to offer personal testimony beyond what two copies sold in a day translates to. But the available info says that a book ranked steadily at 5,000 is selling about 11 copies per day. A book with a steady rank of 100,000 is averaging a little more than one copy per day.
Despite Mehta’s extensive internet presence, it’s selling……about a copy a day.
So two weeks into the new year, and what do we have?
Another failed conference? Check.
Another nasty internet feud among the atheist activists? Check.
Another atheist book flop? Check.
But who knows. With all the usual stuff out of the way, perhaps there is no place to go from here but up.